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the max edge programme

 

The MAX Edge Programme is a twelve month programme to develop your business, increase your profits and make you more successful. The programme provides you with an expert marketing advisor/coach and trainer to develop your marketing success.

 

Working closely with you we analyse and review your current marketing and develop a commonsense, step by step strategy that will enable you to reach your business goals.

 

As a member of this programme you will receive the following services:

 

marketing budget

Working with one of our senior consultants together you will produce a written marketing budget.

 

key performance indicators (kpi’s)

By identifying understanding and using your KPI's throughout the year you will have a much better understanding of your strengths and weaknesses. Together with will produce a monthly analysis of the success of your sales and marketing efforts.

 

the max marketing planning manual

Provision of a manual for you to keep all your marketing plans, activities, results and information. Including forms such as KPI form, marketing budget, SWOT analysis. This manual will develop into an invaluable resource containing everything that matters to your business. You will find yourself using it more and more and soon you will find it indispensible.

 

production of a monthly pr editorial campaign (one article)

We will write a monthly article for you to send out to both on and off-line media sources.

 

development of a new content managed website

We will develop a new content driven website for you. If you have a website that you are happy with we will produce a product specific website for you in order to ensure maximise your on-line presence.

 

the max marketing e-mail marketing solution

Using our E-Marketing system will we set you up as a user and provide you with the training required to allow you to produce a professional marketing suite of campaigns to handle all your on-line marketing.

 

membership of our max business club

As a member of our MAX Improvement Programme you receive complimentary membership of our MAX Business Club. The club provides monthly training in sales and marketing, as well as an opportunity to network with others.

 

monthly marketing advice sheets and tips to grow your business

We provide all our clients with monthly marketing advice sheets. Each sheet is full of ideas to improve the effectiveness of your sales and marketing function.

 

a monthly cd programme full of tips to grow your business

As a member of our MAX Improvement Programme you receive complimentary FREE MAX Marketing CD/DVD. The CD/DVD provides monthly training in sales and marketing.

 

quarterly attendance on one of our day long seminars

MAX Marketing holds a variety of Sales & Marketing training courses and seminars. As a member of the MAX Improvement Programme you receive FREE attendance at four events per year.

 

setting up of google analytics

We will set up Google Analytics on your website so that you have an understanding of how many people visited your website, where they came from, what pages they looked and and how long they stayed.

 

monthly website report

We will produce a monthly website report for you based upon Google Analytics.

 

monthly sales and marketing action plans

Together we will put together a monthly action plan.

 

search engine optimisation

  • Formation of a website links plan
  • Registration with major search engines
  • Setting up and management of key words/metatags
  • Addition of alt-tags to all pictures
  • Review of page headings
  • Word tracker review
  • Formation of a links strategy

review of your sales letters, scripts

We undertake a review and improve the effectiveness of your sales letters, scripts, leaflets and other marketing collateral.

 

review of your pricing strategy

We will review your pricing strategy and discuss ways of MAXimising your pricing strategy.

 

invitations to networking events

We will provide with monthly invitations to networking events. We will endeavour to introduce opportunities to you both during these events and to the many other company’s we know.

 

monthly maximisor meetings

 

the three golden questions of business growth

A two hours session with one of your senior marketing experts. During the hours we will agree actions to be undertaken to help you to significantly grow your business.

 

the magic matrix

A two hour session with one of your senior marketing experts. During the hours we will discuss actions to ensure you can optimise the business you win from your current clients.

 

max branding

Together we will undertake a review of your branding in order to ensure you are creating a truly outstanding first impression.

 

critical non-essentials

One of the most powerful parts of the whole programme is defining your critical non essentials. In this session we help you to define how you can stand out from your competition.

 

max business planning

During this session we will help you to define your goals, vision and strategy.

 

max profit forecaster

Using our cutting edge system and will evaluate together the potential within your business. We will then produce a short report outlining the potential within your business.

 

e-myth session

Michael Gerber in his book the E-Myth states that most business owners are not working as effectively has they can. Gerber is the world’s leading expert on small business. During this two hour session with will listen to Michael Gerber and his principles and discuss ways in which they could be incorporated within your business.

 

bench marketing your business

Just how good are you anyway? How good are you compared with your competition? How good are you compared with the best in your industry? These are just some of the answers you get when we bench mark your business.

 

strategic partnerships

Strategic partnerships between, businesses, people and organisations are one of the best and most cost effective ways of winning new business. In this session we will discuss the targets and the options of forming strategic partners and put together a plan for doing so.

 

max systematised referral strategy

Most businesses win a significant amount of business from referral, but few have a system for achieving this and therefore most don’t win anywhere near their true capacity.

 

the six stage sales process

We provide you with a full day personal sales training day. During the day you will be trained in a six step process for winning new business.

 

all is provided for only £977.00 + vat per month (payable by standing order)

 

Our input will enable you to take your business to the next level, without the expense of a full time marketing person and with the added benefit of input from the whole of the MAX Marketing team, bringing all of our experience to bear on your business.

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